Hi, I’m Amanda Cook.

I’m an author, strategist & alchemist.

I believe we can create lives of meaning & magic through deep connection. Connection with ourselves, our places, the seasons, our community, our ancestors & the wild plants around us.

My work explores the intersection of personal growth, meaningful work and natural wisdom.

Here’s a bit more about me:

  • I founded Wellpreneur, where we helped thousands of health coaches, nutritional therapists, yoga teachers, personal trainers, acupuncturists, herbalists and other holistic practitioners grow their wellness businesses with digital marketing.
  • I’m the author of the bestselling book Wellpreneur, its companion, The Wellpreneur Planner.
  • I used to believe I could find success (read: happiness) by setting impossibly high standards for myself, working hard, and being "perfect" at everything. I got a Bachelor's degree in Computer Science from Dartmouth College, and started working as a technical consultant in a software startup.
  • I've travelled to 58 countries and spoken on 6 continents (I'm waiting for an opportunity to speak on Antarctica!)
  • For 12 years, I worked in the tech industry, ultimately managing partnerships across Europe and Africa, and generating over $1M per year in sales. I worked and lived in the US, UK and France.
  • My husband and I spent 10 weeks travelling overland from Hong Kong to London, by train -- in the middle of winter! You can read about our journey here.
  • I'm a health coach and herbalist. I've studied reiki and traditional Thai herbal medicine. I use EFT tapping and tarot cards, daily. I ferment sauerkraut and forage for local wild plants (aka weeds) to make into plant medicines.
  • I'm a total introvert who loves public speaking (and then needs to hibernate to recover!)
  • I've always loved reading, writing & creating. As a kid, I published a (family) newsletter and recorded videos & stories with my friends -- very similar to how I share my creativity online now!


Connect with me on LinkedIn or get in touch here.